Known for its wide range of colors and long-lasting blooms, it is a mound-forming plant with large leaves that is covered in flowers during the flowering season. Cineraria prefers cool weather and filtered sunlight or partial shade. These are not easy plants to grow indoors as houseplants because they require careful control of temperatures and humidity. After flowering, cineraria is reluctant to rebloom, so plants are often removed from the garden after flowering is over. Cineraria prefers cool weather, so as a garden plant it is usually grown for spring flowering and then removed from the garden in favor of summer-blooming annuals after the flowering period is over.

Cineraria pericallism, hybrida v.14 h.20-25